Are you looking for some easy steps that can help you print the custom made boxes efficiently? Here are the 7 simplest steps that are helpful in this context.
Why bother to printing the custom packaging you display your products in? It is actually a small but significant way to make you stand apart from the competitors.
The packaging is usually the first impression of your brand on the buyers.
So why not make it classy? The custom made boxes made up from cardboard are fairly easy to print on. Unfortunately, many manufacturers do not know exactly to print these boxes effectively so as to capitalize on the market. So, we have decided to reveal the seven easy steps that can make the process of printing on the custom made packages easy for you.
UTILIZE APPROPRIATE MATERIALS
Utilizing the correct type of materials for printing the custom-made packages is important and the base of the printing operation. The desired printing design is impossible to obtain unless the base material is not compatible with it. There are many materials that are unsuitable and unfitting for the printing techniques and ink texture. Therefore, make sure that the material you opt for custom printed box does not conflict with the printing method as well as the ink texture. Cardboard, for instance, can prove to be a relatively good choice in this respect as it supports almost every printing process and possesses the exceptional property of absorbing the inks well. The Kraft paper and corrugated sheets also prove significant for printing adequate text instructions and designs.
SELECT THE DESIGN
The most vital step in the printing of custom-made packages is the selection of the best models for the prints. Most of the designers offer you a variety of default and readymade designs which can be chosen as per your requirement. The range of the models will differ from plain and simple to the eye-catchy as per the nature and type of the product you are going to pack in the custom-made packaging. The best design must be selected in this respect so as to begin the printing process. The selected design should not be an ordinary one since it will decide the overall look of your printed boxes. It must be fascinating so that you can grab the attention of the customers in the very first instance.
SELECTION OF THE COLORS
After that, you have selected an appropriate design for the custom box printing process; it is now the time for selecting the color themes. They should be such that the design of the custom-made packages looks more appealing and catchy to the eyes of the viewers. The selection of the correct color model serves a great deal in this respect. By seeing the specifications of your printing material and design, select the CMYK or PMS color model that best suits your need. The colors will be possibly the first thing to make contact with the eyes of the visitors. Therefore, make sure to choose the ones that amplify the aesthetic appeal of the packaging.
When you are thinking of printing an appropriate design on custom-made packages, it is necessary to avoid printing it on the corners of the boxes. Consider the case that you have decided to print a logo of your brand on the packaging. Moving this logo or any other graphic to the corner of the custom-made packages is not a great idea for three basic reasons.
Firstly it will almost diminish the chances that your logo or graphics will be noticed by the customers. Secondly the unique logo of your brand which is crucial for showcasing your branding value, will lose significance in the overall design, which is not great. Thirdly the printing machine might move the packaging layer up to a specific dimension on each side that will resultantly cut your logo or graphics if they are close to the corner.
DESIGN YOUR ARTWORK
The artwork you choose for printing on the custom-made packages is mostly dependent on the type of printing method you have selected. In case you have designed your logo or some other graphics you want to incorporate into the overall design, then you only need to get their size and color right. However, in the opposite case, when you are designing a relatively newer artwork from scratch, you need to contact the box designers. They will give you some appropriate instructions regarding the artwork before going in further.
USE WATER-BASED INKS
The choice of inks for printing on the custom-made packages matters a lot than you think. There are some types of inks that do not absorb well on the surface of packaging and, as a result, ruin all your effort. As an example, the plastisol ink is not a wise choice as it sits on the top of the packaging. And, when the ink is sitting on the top of the box, it is prone to get scratched and damaged during the transportation process. The choice of water-based ink is the best, and it will make the printed design stand out more. It perfectly seeps into the box and gets dried over a short span of time. Above all, it is eco-friendly and does not emit some dangerous chemicals in the environment, unlike plastisol inks.
PICK A SUITABLE PRINTING METHOD
In this modern age, there is a lot of printing methods available for custom-made printing packages, but you cannot select them all. The one that is most suitable and provides greater accuracy and result should be the preferential choice. Keep your approach of selecting the method limited to the material you are using to manufacture the box in this regard. For the Kraft paper material, the offset printing process works best and provides great results.
However, if you are using some cardboard papers for crafting custom-made packages, the digital printing technique would be an excellent choice. You can go for some other printing techniques as well, such as the screen printing method that assures to provide the best results at a minimal price. To sum up the printing and designing process of custom made boxes is an easy process. All you need to do is to take into account some important considerations, such as the correction selection of the manufacturing materials and printing techniques. Besides, the corners should be avoided from printing and, the use of water-based inks should be preferred.